I have always been transparent here at Jeffalytics with successes, and also try to share when things don’t go as well as I had hoped.
One of my projects has not gone according to plan, and I have decided to wind it down. Here are the painful details about how I reached that decision.
Let’s make this river two streams
Things were so innocent last January. I started teaching at the University of St. Thomas (my alma mater) and the class was well received. It is a Digital Marketing Certificate class (the first in Minnesota) and focused on the strategy behind digital marketing efforts. The audience was post-graduates who already had marketing careers who needed a digital update, as well as those looking for a career change. [Continue reading]