For the past 2 years, I have been proud to partner with the DemandQuest training institute in Minneapolis to offer Google Analytics training to those in the area (and even those who come in from out of town). Ted and Rachael have a top notch operation in Minneapolis and I really enjoy teaching the students all of the finer points about Google Analytics, seeing “ah-ha!” moments and helping become certified through the GAIQ program.
The sessions have generally been in the fall and in the spring, and the next set of dates is fast approaching. We will be offering Google Analytics Training several dates in March, and I’d like to invite you to join us if you are interested in attending a class!
The courses follow a simple format – Beginner, Intermediate and Advanced. We have also added a fourth course this time, which I am particularly excited about called “Analyzing your Google Analytics Data”. This course focuses less on the technical aspects of GA and more on live data analysis of how to analyze certain scenarios that pop up.
Just for being a loyal Jeffalytics reader, I am offering 10% off any course using the code jeffalytics at checkout.
Here is a schedule of when courses will occur and a summary of what they cover.
Beginners Google Analytics
March 7, 2013. 1 PM to 5 PM
An introduction to Google Analytics from both a technical and functional perspective. When you attend this course, you will learn how to navigate the interface, what each report does, and also learn how it all works (JavaScript, Cookies, etc.). Since some of the topics are fairly technical, I do my best to keep our look at code and other items lighthearted. We also go over items several times to help with memory retention.
Intermediate Google Analytics
March 14, 2013. 1 PM to 5 PM
In this session we build on what we learned in the beginner course and learn how to extend Google Analytics beyond the basics. You can expect to learn how to clean up data coming in, track your marketing campaigns, Goals, Custom Reports, Site Search and much, much more!
Advanced Google Analytics
March 26, 2013. 1 PM to 5 PM
This is the session that ties it all together. After building a strong base of knowledge in beginner and intermediate sessions, the advanced session connects the dots for attendees and empowers them to take full advantage of what Google Analytics has to offer. Learn all of the best practices of managing your Google Analytics account, make sure all data is coming in cleanly and coming up with insights that will make your business better.
Analyzing your Google Analytics Data
March 28, 2013. 1 PM to 5 PM
GAIQ Test Preparation Session
April 4, 2013. 1 PM to 3:30 PM
This class is essential if you want to take the GAIQ exam! Learn how the exam works and study for questions. *Note – I will not be teaching this session due to travel. Ted Kozlowski will be leading the session in my absence.
Which Google Analytics Course is Right for You?
While you may think that a single course is right for you, it’s actually those who attend all courses that receive the most benefit. In fact, many people start out signing up for just the Beginners course, and then end up signing up for Intermediate and Advanced after attending that first week. Attending all courses also gives you the best deal!
How do I sign up?
There are a few ways to sign up (make sure that you use the code jeffalytics to get 10% off!)
- Visit the DemandQuest Site for more info and sign up there – DemandQuest Page
- Go to the Eventbrite page and sign up – Eventbrite Page
- Use the EventBrite form embedded below
It’s that easy. I really look forward to seeing you in March! If you don’t think that this is right for you, or you are not in the Minneapolis area, please contact me to discuss bringing training to an area near you!
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