Author name: Jeff Sauer

Jeff Sauer is an independent Digital Marketing Consultant, Speaker and Teacher based out of a suitcase somewhere in the world. Formerly of Minneapolis, MN and San Francisco, CA.

Luck. What is it Good For? Absolutely Nothing!

I believe that there is a difference between luck and good fortune.

Luck is the result of random chance. We may have good luck, but this is not something we can rely on.

In fact, if we factor luck into any decision we make, we will be sorely disappointed in the long run. The odds are against us.

Being fortunate may seem the same as being lucky, but there is a key difference. Good fortune often comes to those who position themselves to be in place when opportunity strikes.

We have some level of control over our good fortunes. We also bear some responsibilities for our misfortunes when things don’t work out.

The key is to stop thinking that luck is anything more than gambling with our fates. We cannot build a business on luck, but we can position ourselves in fortuitous ways.

Today we delve deeper into the differences between lucky and fortunate.

Luck. What is it Good For? Absolutely Nothing! Read More »

How to easily Integrate OptimizePress and MemberMouse for Killer Membership Sites

While there are many ways to make money on your website, few of them involve complete control over the product you are selling. You can make great money through affiliate programs or advertising in the short term. But that money might disappear next month or next year. As Danny Glover once told Mel Gibson, I’m

How to easily Integrate OptimizePress and MemberMouse for Killer Membership Sites Read More »

My Experience with OptimizePress: Hitting a Wall, Giving In and Finding Zen

While my loyal readers and newsletter subscribers are probably aware that I have spent a great deal of the past 6 months working on a website/product/startup called Knowledge Land, it may be new to some of you. The vision behind Knowledge Land is to provide experience, training, coaching and inspiration to anyone who is interested in becoming

My Experience with OptimizePress: Hitting a Wall, Giving In and Finding Zen Read More »

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