Episode 45: Personal Branding (and Speaking Gigs)

Today for our 45th episode, we are going to have another Jeffisode. That means there is no guest, just a man and his microphone, talking to you from his AirBNB in Lisbon, Portugal.

If you don’t like these Jeffisodes, as a few listeners have started to affectionately call them (or at least I assume it’s affection; but then again, I’m the egomaniac who names everything with Jeff in front of it), then you can hold out to our next interview, which will come out in two weeks.

But it sounds like most of you enjoy these Jeffisodes, because I got a ton of positive feedback on Episode 43. I got more responses to that one episode than any other episode we have published here. So why not do it again!

Today’s episode revolves around a question from listener Grant.

Grant says:

Hey Jeff,
Just wanted to let you know that I really enjoyed the latest podcast. The honesty of the ups and downs from your experiences made for a great listen. Keep it up. I’d love to hear more about your honest thoughts and experiences around building yourself into a thought leader.
Going from getting pitches rejected to speak at conferences to keynoting at major events. I think it would be great for you to share more about that and how to go about building your personal brand; especially through speaking. Hope all else is well my friend.

Listen along to hear my response to Grant, and some other updates from the world of Jeffalytics.

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About the Author

Jeff Sauer is an independent Digital Marketing Consultant, Speaker and Teacher based out of a suitcase somewhere in the world. Formerly of Minneapolis, MN and San Francisco, CA.

  • Josh Braaten

    Love to hear about your success, buddy. The 3k new sales on your course is baller. Future topic suggestion: Brand measurement starting Jeff and Josh.

    • Sounds like fun. You were destined to be on the show some day – let’s make it happen!

  • Maik Bruns

    Hey Jeff, I liked the episode much und would love to here some of those Jeffisodes in the future again.
    I am currently faced with the challenge of also wanting to build up a certain awareness for my company (and myself of course) after I have now become self-employed. So your insights give me an excellent inspiration.
    But: What did I do wrong? When I searched for Jeff, only strange Wikipedia entries came along. What about Jeff-SERP-domination here in Germany? 🙂

    • Hey Maik – that’s great to hear! Be sure to check out #47 then. As for the search for “jeff” – that was sort of a joke. I don’t actually dominate for Jeff… I was being sarcastic, not literal!

      • Maik Bruns