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How to Create Custom Reports Using the Google Analytics API

Recently, I tried to create a particular Google Analytics custom report for e-commerce. Unfortunately, the Google Analytics interface couldn’t handle our request. Because of that lack of success, I had to go back to the drawing board. There was promise in the Google Analytics API explorer that I might be able to create this particular report […]

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Building 6-figure Courses with LearnDash – Our LearnDash Review

Before we get to our LearnDash review… Let’s start with a little bit of background on my experience building online courses. Back to a time before I discovered LearnDash. I launched my first online course in 2014, using a landing page platform called OptimizePress and a membership plugin called MemberMouse. It was a disaster. Everything

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Zoom Webinar vs. WebinarJam: Which is right for you?

In this tools of the trade episode, I’m going to do a comparison of two webinar software tools which I’ve been using for the past few years. I’ll be comparing Zoom Webinars and WebinarJam, discussing their benefits and drawbacks. If you’re looking for a webinar software, then read on and watch our video as we discuss

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Google Analytics Conversion Tracking and Retroactive Goals

CONVERSIONS “The How Much” – What is the purpose of your website? Before we get started, I have a question for you. What’s the most important function of your website?   Think about this answer for a few minutes, because it has everything to do with tracking conversions. Why did you (or your organization) create the

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