Digital Marketing

Data Driven Marketing Objectives – Google Data Studio Template

Creating a successful marketing strategy all starts with defining your objectives. But what’s the best way to identify your marketing objectives? Should you choose goals based on the platforms (Google, Facebook, etc.), you plan to utilize for reaching new customers? Or should you choose to experiment with some marketing tactics that seem reasonable, commit to them, […]

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10 Business Growth Strategies for Agency Owners and Consultants

We surveyed 146 of agency owners, freelancers, and consultants, to find out about their biggest business concerns. The most common obstacle these business owners reported they were struggling with was… TIME. For professional service-based business owners, there are never enough hours in the day to get all their work done for their clients and work on

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Behind the scenes: Video and Post Publishing Process

Creating high-quality content is hard work! It takes countless hours to craft in-depth video tutorials and blog posts. Publishing your content, sharing the fruits of your labor with email subscribers and new readers, is like a victory lap. Unless… You screw it up. Publishing content should be simple, and most of the time it is. But

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Tools of the Trade: How we track and display reviews for our courses

Everyone likes to read reviews before buying, right? Especially online. You want to hear from others whether they like the product or not. If it fits their needs, if there’s problems or discomfort using it. In the case of online courses, you usually don’t see a lot of reviews. Many courses hide their content under

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Zoom Webinar vs. WebinarJam: Which is right for you?

In this tools of the trade episode, I’m going to do a comparison of two webinar software tools which I’ve been using for the past few years. I’ll be comparing Zoom Webinars and WebinarJam, discussing their benefits and drawbacks. If you’re looking for a webinar software, then read on and watch our video as we discuss

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