Episode 2 - Krista Seiden by Jumpstart by Jeffalytics published on 2015-10-06T03:05:25Z Krista Seiden has a background that doesn’t scream analyst on the front end, but boy has she made a name for herself during her career. Starting out as a pre-med major and eventually shifting to economics and political science, Krista originally thought that she would have a career in politics. Now she is influencing millions of people all over the world as an Analytics evangelist for Google. How did she get there? You have to listen to Krista’s journey into the world of digital marketing. Genre google analytics