Episode 11 - Lee Odden by Jumpstart by Jeffalytics published on 2015-12-17T13:11:42Z Lee Odden is an icon in my native Minnesota, both because of his agency TopRank, but also because he has built an international audience over the past 15+ years in online marketing. His contribution to the industry has not only elevated his profile, but also the profile for other Minnesotans as well. Whenever I would tell someone I am from Minnesota, they would say “do you know Lee Odden?” It was always comforting to not have to explain to someone what Minnesota was and/or hear some joke about the cold. Thanks for being a pioneer, Lee! You could say that I have been following Lee’s path throughout my entire career in online marketing. As I was getting started out in the industry, I first turned to local resources for getting started. Lee was one of the few examples that I had available to follow locally. It was nice to hear Lee’s story. Of course, I had my idea of how things developed for Lee, but I also wanted to get a direct understanding of how things came to be along the way. It is an honor to be able to talk with Lee to hear how he made the journey into a noted author, agency owner and keynote speaker. It wasn’t at all what I expected. Genre Lee Odden