Hub Page – Google Analytics

Google Analytics Marketing Hub

From getting the most out of your standard reports, to customizing your Google Analytics installation... These resources will help you turn your website data into results!

Free Resources

Google Analytics Account Setup & Optimization Checklist

The most complete step-by-step Google Analytics setup and optimization checklist available for FREE... anywhere on the web!

Periodic Table

of Google Analytics

Get the internet famous Periodic Table of Google Analytics (Even Google’s employees hang this guide in their office).

Google Analytics Campaign Tracking Checklist

If you’re not tracking campaigns… you’re missing the point of Google Analytics. Start tracking your campaigns (the right way) using our Free checklist.

Google ANalytics Mastery

Discover How To Turn Your Website Data Into More Traffic, Conversions, And Sales

Set up and optimize your Google Analytics account with our FREE guide and worksheet. This guide covers all skill levels!


Bot traffic can wreak havoc on our Google Analytics reports. Learn how to identify and exclude bot traffic from you Google Analytics views

Tag Manager Mastery

Learn how to use the digital marketing “Easy Button” with Google Tag Manager and instantly make the data your track with Google Analytics 10X more valuable


What does Google Analytics do with IP data and how does that data effect your reports? We answer those questions (and more) in this in-depth look at how Google Analytics processes IP data.


More Google ANALYTICS Content

From The Blog

How to back up Universal Analytics in GA? – Export your data
9 Universal Analytics Backup Solutions – Which Is the Best?
Why is Google ending Universal Analytics?
Best Google Analytics Alternatives (Updated 2024)
1st VS 3rd Party Cookies Explained (The Real Cookie Problem)
Calculated Metrics in Google Analytics
Google Analytics Goals Not Working (And How To Fix Them)
How to Delete an Account, Property, View, or Data Stream in Google Analytics
Header or Footer? Where to Put Your Google Analytics Tracking Code
Show Buttons
Hide Buttons
Scroll to Top